Shandong Baker Biotechnology to Showcase at the 2025 Liangzhilong Expo, Jointly Exploring Trends in Culinary Innovation

From March 28 to 31, 2025, Yin Chengzhu, General Manager of Shandong Baker Biotechnology Co., Ltd., led the technical and sales teams to Wuhan, Hubei Province, to attend the 13th Liangzhilong China Food Expo. The event focused on cutting-edge trends in the catering industry, deepened cooperation across the industrial chain, and injected new momentum into the company's efforts to build a one-stop, sustainable food ingredient supply system for Shandong Baker.

Focus on innovation and gain insight into industry trends.

During the expo, the team conducted an in-depth study of popular areas such as seasoned meat products, pre-prepared dishes, functional ingredients, and green processing technologies. They focused particularly on the pain points and technical needs of downstream manufacturing enterprises, engaging in thorough discussions to address new consumer demands for healthier, more convenient, and customized products. Additionally, through exchanges with exhibitors and technical experts from both home and abroad during the expo, Baker Biotechnology will further strengthen its R&D efforts on novel meat product water-retention agents and optimize low-salt, low-fat meat processing techniques, providing downstream customers with the latest ingredient products and the most effective technical support for product upgrades.

Deepen cooperation and connect industrial resources.

Mr. Yin and his delegation held discussions with numerous upstream, midstream, and downstream enterprises as well as research institutions, exchanging views on topics such as flavor enhancement, cost reduction and efficiency improvement, and product diversification. They also reached preliminary cooperation intentions with some customers. Following the exhibition, the sales and technical teams will be dispatched promptly to provide on-site follow-up services. Meanwhile, the technical team has collected feedback from end-user catering businesses regarding their needs for customized ingredient solutions, addressing key pain points in the market and providing precise guidance for future R&D efforts.

Driven by innovation, we are building a new ecosystem for food ingredients.

General Manager Yin stated: “Shandong Baker Biotechnology Co., Ltd., as a leading innovator in the domestic food ingredients sector, has always taken technological innovation as its driving force, deepened industry-academia-research collaboration, and committed itself to providing global customers with comprehensive, safe, healthy, and sustainable food ingredient services across the entire value chain. This Wuhan exhibition is not only a window for trend insights but also the starting point for strategic implementation. Baker Biotechnology will integrate global technological resources, accelerate the R&D of functional meat products and clean-label ingredients, and promote the transformation from ‘single supply’ to ‘healthier, more sustainable, scenario-based solutions,’ thereby empowering the catering industry to achieve high-quality development. This trip to Wuhan marks another significant step forward for the company toward its goal of becoming a co-creator of value in the catering industry.”

Different flavors come from great products.

We can customize product R&D based on customer needs to meet their market demands.

Note: For a selection of products recommended by the company, please contact Mr. Yin at 18954981978 (same number on WeChat) to request samples and discuss further.

The company has even more high-quality products waiting for you.